Demand And Prices For Bruno Mars Tickets Skyrocket After Super Bowl Performance

Today on Forbes.com we take a look at the huge price jump seen for Bruno Mars tickets since last night great performance during the Super Bowl halftime show. Here's a piece of that article:

After a season of buildup and two weeks of feverish hype, Super Bowl XLVIII was never really a game.  From the first snap, the Broncos seemed disoriented and over-matched. By halftime the game was over, and the only thing to look forward to was the halftime show.  Along with the Red Hot Chili Peppers, Bruno Mars delivered a half-time show for the ages that is dominating Monday water-cooler conversations across the country.  In addition to bringing a bit of excitement to the otherwise lame Super Bowl, the performance may go down as one of the savviest marketing campaigns in the history of music.
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Mars’ Super Bowl showcase generated a reported 2.2 million tweets, and Twitter has not stopped this morning, with a legion of existing and newly-discovered fans clamoring for tickets to the tour, which kicks off in full in the U.S. on May 23rd.  The price for tickets on the primary market ranges from $49-$100 for most shows.  Bigger city shows like Madison Square Garden have prices that range from $70 to $181. For shows at big venues like Madison Square and TD Garden, the average prices on the secondary market is north of $600 with the cheapest tickets going for $150, or approximately double the face price.  At those prices, Mars upcoming tour ranks amongst the most expensive in the country this summer, ahead of One Direction tickets and Jason Aldean tickets, which are two of the highest prices for an American tours this spring and summer.