Low Ticket Quantity Driving Up NCAA Tournament Ticket Prices In Seattle

Seattle’s KeyArena is set to welcome East and South regional teams over the NCAA Tournament’s second and third rounds this week.  With limited ticket quantity on the secondary market, the Washington-based venue will be among the most expensive hosting sites during the tournament’s first week.


Beginning on Friday afternoon, the East will be represented with two games between Northern Iowa and Wyoming and Louisville and UC Irvine. Louisville owns the fourth seed in the East while Northern Iowa sits at No. 5. On Friday night, the South region will see No. 7 Iowa take on No. 10 Davidson and No. 2 Gonzaga face No. 15 North Dakota State.


Sunday will host Round 3 in Seattle, with the winner of Game 1 (Northern Iowa/Wyoming) battling the winner of Game 2 (Louisville/UC Irvine) and either Iowa or Davidson taking on Gonzaga or North Dakota State.


The average price for an All-Session pass to Rounds 2 and 3 on TicketIQ is $672.10, though just 66 are available on the secondary market. The cheapest available is currently listed for $395. There are also a limited quantity of tickets available for individual sessions, which is also driving up prices. Session 1 tickets (Louisville vs UC Irvine/Northern Iowa vs Wyoming) average at $481.09 and get-in price starts at $113. Session 2 (Iowa vs Davidson/Gonzaga vs North Dakota State) owns an average secondary price of $545.07. The cheapest ticket is $191.

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Much like the CenturyLink Center, however, Session 3 at KeyArena will be significantly cheaper than the previous two sessions. The average secondary price for Session 3 tickets is $402.64 and the get-in price is $220.

A Round 3 win will allow two teams to advance to this year’s Sweet Sixteen, which will be held across four regional venues next week. In regards to advancing teams out of Seattle’s KeyArena, the East regional team will travel to the Carrier Dome in Syracuse while the South team heads to NRG Stadium in Houston.

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